In a new green consicous era H2Pro came up with the solution that would help the world to unplug from the fossil fuels. 

H2Pro is a startup company developing cheaper hydrogen fuel produced by sustainable energy.

Founded in 2019 H2Pro develops E-TAC – a revolutionary method for producing green hydrogen by splitting water that is over 95% efficient, safe, and cost-competitive with fossil-fuel hydrogen.

Their groundbreaking technology is looking to change the world, and the design needed to help it stand out in a landscape defined by technical and corporate positioning. A design that would appeal to eco-technology enthusiasts and aid in the promotion of their remarkable technology was created. 

The environmentally associated color palette and soft shapes express friendliness towards the planet and nature. The letter O in the logo characterizes their unique process of separating hydrogen from oxygen – the E-TAC. 

Furthermore, the curve between the drop and the letter O was extracted and used through all the graphic visuals, as it offers, along with the two basic colors, infinite possibilities for diverse compositions and visual applications, creating a unique visual identity.

It was important for this design to be constructed in a way that would express the brand’s personality through a green visual identity that would state what a big player H2Pro is in the eco-technologies.